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You’ll see a graphic symbolizing the keyword profile of every competitor. And how much they overlap with each other.
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YouTube works by using categories to group videos into broad topics, like “Sports” or “engineering.” whilst categories may well indirectly affect your ranking, they inform YouTube which channels produce the best quality content in that space, which makes it a lot easier to the platform to recommend related content (like yours!).
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although not all keywords are created equivalent. When conducting keyword research for your YouTube videos, it’s imperative that you focus on three varieties of keywords:
A free tool supplied by YouTube that permits you to track the performance of your videos, together with search terms and viewers demographics. Use it to identify the keywords that your videos are now ranking for, and improve your YouTube video content accordingly.